Join the Instagram Party

The change in our marketing these days is massive. In the past we had a clear route with less options. 

The #1 mandatory way in now is to stay fresh and join the Instagram party. 

This is no longer an option.

I’ve noticed lately that Instagram feed posts aren’t getting as many likes or views as they used to. We know it’s because of Instagram Stories, which have become more prominent. However, as a rep, if I’m researching a client, photographer, or anyone, and I see that they haven’t posted on their feed in a few weeks, I lose a bit of respect and don’t take them as seriously. It gives the impression that they’re not as engaged or haven’t made time for it. So, I still think it’s really important to post regularly on your feed.