A Handy Rule For Promos And Portfolios

A handy rule for promos and portfolios is to never put the date on them. It makes them unusable pretty quickly.

I like how I mentioned a ‘handy rule’ because so much of what we do needs to be utilized for a while, and you don’t always know the time limit. When it comes to your branding and marketing materials, it’s better not to include a date. In fact, avoid including any unnecessary information. If it’s optional, leave it out—don’t limit yourself.