Marketing Yourself

Q:

I want to brand myself as a high profile portrait photographer. How and where can I market myself? Who would be my major potential client? How should I reach them?

A:

As with all industries in the commercial world, the path to success is somewhat similar. Educate yourself about other high profile portrait photographers and analyze their clients and marketing methods. Research absolutely everywhere their work can be found and what tools they are utilizing. Agency Access? Yodelist? Lattis Social? At-Edge? Workbook? Who is your dream client? Do whatever you can to get in touch with them, be tenacious and persistent.